Creators & Affiliates

💙 Creator Content Kit

Your assets are below — hero product images, talking points, b-roll and the claim-safe rules. Start creating before any product arrives. Worldwide creators welcome. 🌍

Already approved? You're in the right place — everything you need is below. Jump straight to hero products & images, the claim-safe rules, or the video library Already approved? Everything about your link, commission and rewards is in the Creator Hub. The “join” step at the bottom is only for creators who haven’t signed up yet.

🚀 Start here (already approved)

1. Get your Creator Program link first. It lives in your Shopify Collabs creator dashboard — the same place you accepted our invitation. Open the acceptance email from Shopify Collabs, or sign in to the Collabs creator app, and you’ll find your personal link, your discount code and your commission there. Every reward below depends on this link, so grab it before you post. Can’t find it? Reply to our email and we’ll walk you through it.

2. Grab the assets below — official product images, talking points and reference videos in our Video Library. No product required to begin — you can post before anything arrives.

3. Read the claim-safe rules before you script anything → jump to the rules. This is the one part we can't be flexible on.

4. Post publicly, tag @dearklairs.club and use your own Creator Program link so your sales are tracked.

5. Then unlock the rewards — $30 back on your first kit, and +5% commission after 10 sales. See rewards.

⚠️ Claim-safe rules (read before you script)

✅ Do

  • Say how it looks & feels (glowy, dewy, plump-looking, calm, hydrated, soothed, refreshed)
  • Share your honest experience & routine placement
  • Tag @dearklairs.club and use your Creator Program link so sales are tracked
  • Disclose the partnership (#ad / #klairspartner) per local rules

⛔ Don't

  • No medical / treatment claims — no "repair", "regenerate", "heal", "cure", "anti-aging", "whitening/미백", "removes dark spots/acne"
  • Don't promise results or timelines ("clears skin in 3 days")
  • EGF / peptides: describe the look / feel only — never "cell regeneration / growth"
  • Don't alter product names or invent ingredients

🎥 Official b-roll

Don't have the product yet? Cut with ours.

The studio footage we shot for the Blue Line launch — model application, product motion and texture macros. 1080p, no watermark, no audio, nothing to clear.

Browse the b-roll library →

🧴 Hero products (7)

Six of the seven are EGF Blue Line, so they pay you 15% — and five of them are exactly what we gift from right now. Two are brand new. The Vitamin Prep Pads are here because they still sell.

21 official images · or tap any image to save it
Blue EGF Intensive Pro Cream NEW
$25 · 50 g · the intensive barrier step
Key ingredients: EGF 10 ppm (Korea's maximum permitted level) · Dexpanthenol 30,000 ppm · Guaiazulene 300 ppm · NAD · ceramide lipid complex
Talking points
  • Rich barrier care that still feels light — layer 2–3 times only where you need it
  • Fragrance-free and dye-free; the blue tint is the guaiazulene itself
  • Made for skin that's sensitive, dry, red-looking or breakout-prone
  • Last step of your routine, over serum
Content angles
  • First-impression unboxing — it's brand new, nobody has seen it yet
  • "Where I actually put it" — the targeted 2–3 layer demo
  • Texture close-up: the blue that isn't dye
Product page →
Blue EGF Barrier Lip Balm NEW
$10 · 10 mL · the easiest first film
Key ingredients: Shea butter 10% · Squalane · Ceramide NP · Panthenol · Urea · Sodium guaiazulene sulfonate 50 ppm
Talking points
  • Water-gel melting texture — no scent, no menthol, nothing to tingle
  • Lips have no oil glands and a far thinner barrier than facial skin — this is built for that
  • $10, so it's the lowest-friction thing you can send someone to
Content angles
  • Swipe + melt close-up (the texture does the work)
  • "Handbag / desk / bedside" — three-a-day repeat use
  • Pair it with the Pro Cream as a full Blue routine
Product page →
EGF Blue Calming Toner Pad
$22 · growth factors in a pad
Key ingredients: EGF peptides · Guaiazulene · soothing botanicals
Talking points
  • Our No.1 EGF serum, reworked into a pad — creators keep calling it genius
  • Toning and calming in one wipe; good for sensitive, irritated, breakout-prone skin
  • Easy morning step when you don't want a full routine
Content angles
  • The swipe test — pad, then the calm
  • "Lazy morning routine" in under 15 seconds
  • Pad texture / saturation close-up
Product page →
EGF Blue Youth Activating Drop
Glow-boosting Blue serum · flagship
Key ingredients: sh-Oligopeptide-1 & sh-Polypeptide-1 (peptides) · Guaiazulene · Blueberry extract
Talking points
  • Lightweight, fast-absorbing serum that leaves skin looking plump & radiant
  • A few drops before moisturizer for a fresh, dewy finish
  • Loved for tired, dull-looking skin that needs a glow reset
Content angles
  • "3 drops for glass-skin glow" application close-up
  • AM routine step-by-step
  • Texture / absorption shot
Product page →
Midnight Blue Calming Cream
Cult calming cream for sensitive skin
Key ingredients: Guaiazulene (azulene) · Centella Asiatica extract
Talking points
  • Azulene-rich blue cream that instantly calms & comforts stressed skin
  • Great after sun, workouts, or a long day — soothing & cooling feel
  • A little goes a long way; perfect PM step
Content angles
  • "SOS calming" after a stressful day
  • Before-bed wind-down routine
  • The signature blue color reveal
Product page →
Blue EGF Calming Mist
Bi-phase soothing + hydrating mist
Key ingredients: Peptides · Guaiazulene · Zinc PCA · bi-phase (shake to blend)
Talking points
  • Shake-to-blend bi-phase mist — refreshing, hydrating, comforting
  • Mist any time for an instant dewy pick-me-up (over makeup too)
  • Calms hot, tired-looking skin in seconds
Content angles
  • The satisfying shake-and-mist ASMR
  • Desk / on-the-go refresh
  • Layered bi-phase close-up
Product page →
Vitamin Skin Prep Pads
10-second vitamin-C glow prep step
Key ingredients: 10 multivitamins · Liposomal Glutathione · Niacinamide
Talking points
  • Swipe one pad after cleansing for a fresh, radiant, prepped look
  • The easy 10-second step for dull-looking, tired skin
  • Full-face or split for targeted care · velcro picker = hygienic
Content angles
  • "One pad, 3 ways" demo
  • 5-minute morning routine
  • Glow before makeup / getting-ready
Product page →

🎨 Brand kit

Logo: black · white (use the official logo only — don't redraw)

Colors: Klairs Blue #6BBCFFCream #FBF1E6   Vibe: gentle, honest, "Respect Your Sensitivity"

Hashtags: #dearklairs#klairs#RespectYourSensitivity

📹 Reference videos

See what's working — before you film

Browse real creator videos for every hero in our Video Library. Study the hooks and angles that actually land, then make yours. These are for reference & inspiration — no download needed.

▶ Open the Creator Video Library

Tip: filter by product to see how other creators feature each hero.

Join the Creator Program →

🎁 Creator rewards (worldwide)

3 posts → $30 back (Earn-a-kit)
Buy a hero product (U.S.: klairs.com; anywhere: a local store, YesStyle, iHerb, Amazon), post 3 qualifying pieces (public · @dearklairs.club · your link · claim-safe), make 1 sale, then send us the receipt + links → we reimburse $30 USD via PayPal. One per creator; gifted creators are already covered.
10 sales → +5% commission
Drive 10+ sales through your tracking link and we bump your commission rate by +5% — you keep earning more on everything after.
💡 Earn-a-kit is open to every approved creator who isn't gifted this round — U.S. and international alike. You buy (U.S.: klairs.com; elsewhere: local store / YesStyle / iHerb / Amazon), we reimburse $30 — no customs or shipping on you. Free product gifting is a separate, selected bonus.

🙋 Not a creator yet?

Join the Klairs Creator Program → your own tracking link, 15% on the Blue Line · 10% on everything else, worldwide, 30-day tracking. Drive 10+ sales and we bump it +5%.
klairs.com/pages/collab · one social account is enough · reviewed within 7 days.

💡 Glow Rewards drops are separate — those are TikTok Shop affiliate deals (free sample + their own higher rate). The rates above are for the klairs.com Creator Program.